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Know something Australian small business owners should know? We'd like to hear from you. Here's what we publish, how to pitch an idea, and how to get in touch about partnerships.

Pitch an article Sponsored content Partnership or link enquiry

In short

  • We publish practical, first-hand guides for Australian small business owners.
  • Send a short pitch first, not a finished article. We reply within 10 business days if it's a fit.
  • Articles must be original, Australian-focused and accurate, with sources for facts and figures.
  • Published contributors get a byline and a short author bio with a link to their business.
  • Sponsored articles are welcome, labelled and held to the same standards.
  • Partnership and link enquiries are welcome too; see below.

Who we're looking for

Our readers are Australian small business owners and people about to become one: sole traders, family businesses, tradies, shop owners, consultants. They want practical help from people who've done the work.

We'd especially like to hear from:

  • Small business owners sharing what worked (and what didn't) in their own business.
  • Practitioners such as accountants, bookkeepers, marketers, IT specialists, HR consultants and lawyers, explaining their field in plain English.
  • Industry insiders who can explain how to start or run a business in a specific trade or sector.

What we publish

  • Practical: steps, checklists, examples and lessons a reader can act on.
  • Australian: written for Australian businesses, with Australian rules, terms and examples.
  • Original: not published anywhere else, before or after it appears here.
  • Accurate: facts, figures and rules supported by official or primary sources, listed at the end.
  • Your expertise: real experience and knowledge. If you use AI tools while drafting, that's fine, but the ideas, examples and checking must be yours, and you need to tell us.
  • Length: usually 1,000–2,000 words. As long as the topic needs, and no longer.

Topics that fit our sections: starting a business, money and planning, marketing and sales, online and technology, hiring and managing people, careers, running the business, and industry guides.

What we don't publish

  • Articles that mainly promote a product, service or business.
  • Content written mainly to carry a link.
  • "Make money fast", MLM, gambling, crypto trading, payday lending or similar topics.
  • Personal financial, tax or legal advice.
  • Mass-produced, spun or unedited AI-generated content.
  • Articles already published elsewhere.

How it works

  1. Send a pitch using the form below: your proposed title, a short outline, why you're the right person to write it, and one or two examples of your writing.
  2. We reply within 10 business days if the idea is a fit. We can't respond individually to every pitch.
  3. You write the article to our brief. We'll send our style guide.
  4. We edit and fact-check it to our standards, and send it back to you for approval before it's published.
  5. We publish it with your byline and a short author bio, and review it periodically to keep it current.

Credit and links

  • Your name, role and a short bio (up to 50 words) appear with the article, with one link to your website or LinkedIn profile.
  • Links within the article are included only where they genuinely help the reader, usually to official sources. We may remove or change any link.
  • Links that exist because of a commercial arrangement are labelled and marked as sponsored, in line with search engine guidelines.
  • We may edit, update or remove published articles at our discretion to keep the site accurate and useful.

We accept paid, sponsored articles from businesses that want to reach Australian small business owners, on the same terms as every other article:

  • Same editorial and style standards. Practical, Australian, original and fact-checked. We edit every piece, and can decline any topic or article.
  • Clearly labelled. Sponsored articles carry a "Sponsored" label and a disclosure naming the sponsor.
  • Links marked as sponsored, in line with search engine guidelines.
  • Useful first. The article must help readers even if they never become your customers. Advertorials and sales pages aren't accepted.

Use the form below and choose Sponsored content. We'll reply with rates and availability.

Partnerships and link enquiries

We're open to working with Australian businesses, associations and publishers on things that help our readers: content collaborations, co-hosted resources, tools and templates, events, and links to genuinely useful resources.

Use the form below to tell us what you're proposing and how it helps Australian small business owners. For link enquiries, include the page on our site and the resource on yours you have in mind.

We consider every link on its usefulness to readers, and we label any commercial relationship clearly.

Before you send

  • Read two or three of our guides to get a feel for our style.
  • Check we haven't already covered your topic, or explain what you'd add.
  • Please don't paste in a finished article with your first enquiry.

Send us an enquiry

Fields marked with an asterisk are required. We reply within 10 business days if your enquiry is a fit.

What's your enquiry about?

3–5 points: what the article covers and what readers will be able to do after reading it.

One or two links.

What you have in mind, and how it helps Australian small business owners.